Club Cleo Health & Beauty Research Women's Concerns
Research has shown that leggy Southerners are more conscious about their thighs, whilst Northerners want to tone up their tummies.
The survey of hundreds of women across the UK aged between 25-70 years was conducted by health and beauty innovator Club Cleo who asked women to point of on a life-sized doll which areas they would like to improve.
Encouraging women to love who they are, whatever their age or dress size, Club Cleo’s aim of the day was to make sure that women are aware of the natural ways to firm up and delay the signs of ageing and to ultimately avoid the knife.